Born June 6, 1971 in Pärnu, Estonia
He received his first university degree in Financial Management at the University of Tartu. He studied Marketing at Royal Holloway University of London and Organizational Development at Harvard Business School.
From 2013 to present. Independent consultant for brand strategy and corporate strategy
2010 — Marketing Director, “MAY” company
2000 — AZENTICA / MarkMAN Consulting (Netherlands-UK)
1997 — 1999 г. NESTLE, productivity team in the markets of Eastern Europe and Southeast Asia.
1994 — NESTLE, Projects: launch of the brands Nescafe, Maggi, Nesquik Russia, Nuts, NAN, etc. to the Russia and the CIS markets