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An interactive art object, the SANTAR Telescope, created specifically for those who like to discover new things, has appeared on one of the most popular venues in the capital.
The project combines modern technology, aesthetics, and the brand's idea of energizing people to move forward
The telescope is equipped with a program that shows an accurate map of the starry sky, planets and constellations, including the constellation of the Eagle, the symbol of SANTAR. The special feature of the installation is that you can observe the sky in any weather and at any time of the day
A bright large pack of SANTAR Special Big Leaf tea became part of the composition.: it attracts attention and strengthens the connection with the brand.A QR code is placed on the body of the telescope, through which interaction with the brand continues. By clicking on it, visitors get to a special page of the project: here you can learn more about SANTAR, take part in the contest and become a participant in the tea sets raffle. This allows you to prolong the impression of the installation and make acquaintance with the brand more interactive and exciting
The installation is open to visitors from December 10 to January 10, daily until 22:00.
We invite you to see the art object with your own eyes, discover an unusual view of the starry sky and feel the atmosphere of SANTAR. The best time to visit is in the evening, when the effect of diving into space becomes especially vivid.
22.12.2025
SANTAR brand charges Muscovites for new discoveries on Vorobyovy Gory
SANTAR brand charges Muscovites for new discoveries on Vorobyovy GoryAn interactive art object, the SANTAR Telescope, created specifically for those who like to discover new things, has appeared on one of the most popular venues in the capital.
The project combines modern technology, aesthetics, and the brand's idea of energizing people to move forward
The telescope is equipped with a program that shows an accurate map of the starry sky, planets and constellations, including the constellation of the Eagle, the symbol of SANTAR. The special feature of the installation is that you can observe the sky in any weather and at any time of the day
A bright large pack of SANTAR Special Big Leaf tea became part of the composition.: it attracts attention and strengthens the connection with the brand.A QR code is placed on the body of the telescope, through which interaction with the brand continues. By clicking on it, visitors get to a special page of the project: here you can learn more about SANTAR, take part in the contest and become a participant in the tea sets raffle. This allows you to prolong the impression of the installation and make acquaintance with the brand more interactive and exciting
The installation is open to visitors from December 10 to January 10, daily until 22:00.
We invite you to see the art object with your own eyes, discover an unusual view of the starry sky and feel the atmosphere of SANTAR. The best time to visit is in the evening, when the effect of diving into space becomes especially vivid.